There are a lot of things that people do without completely understanding the reason for doing those things. Meetings definitely fall into this category. Have you ever analysed “meetings”? Have you ever wondered why we have meetings? What is their purpose and why do they matter? If we don’t know the purpose of holding meetings, then how can we have effective meetings? Unfortunately, neither professionals nor managers tend to question the purpose of meetings. Corporations like Google and ... Keep Reading
Close A Sale Like A Pro; Push The Prospect Off The Fence!
No matter how much you network, how elaborate your knowledge of the sales process is, or how brilliant your selling strategy is, there’s one element that you can never be completely sure of. This element is that of closing the deal. In fact, nothing is worse than working through the entire sales process and giving your pitch only for prospects to firmly plant themselves on the fence when you try to close a sale. How to Close a Sale despite Stalling Techniques Hasn’t every sales professional ... Keep Reading
Do You Have A Networking Strategy?
Manufacturers and retailers aside, most small to medium scale businesses tend to get new customers through referrals and recommendations. Most service providers, in fact, rely on word of mouth influence from their existing customers to get new customers. Even online businesses have started relying on reviews to gain traction in their target audiences. Referrals and recommendations, however, don’t manifest out of thin air. Commercial organisations have to work to create networks so that they can ... Keep Reading
What Sales Process Should Your Sales Personnel Follow?
In our last post, we talked about creating a selling strategy for your business. We explained why it’s important and how you can go about it. That post took a broad perspective on the primary purpose of any business – selling its products and services. Now, however, it’s time to take a closer, more intimate perspective of the same critical business component of selling. This means studying the sales process at an up close and personal level. At this point, you’re probably thinking why you need ... Keep Reading
What is going to be your Business’s Selling Strategy?
In any field, whether academic, artistic, or professional, expertise begins by mastering the basics. This is true for the act of setting up and running a business as well. One of the key elements of making a start-up work is figuring out how to sell the relevant products and services. This is why, last time out, we focused on the basics of selling. However, mastering the basics of selling is only the first step towards entrepreneurial success. The next step in your journey is going to involve ... Keep Reading
What Are The Basics Of Selling that Every Start-Up Should Know?
It is almost mystical how people can't figure out why one business succeeds while another fails. Haven’t you ever wondered what the difference is between a business that flourishes while another business, not very different from the first one, ends up folding? The biggest difference between a successful business and a business that can't hack it is that the first has the basics of selling down while the other doesn’t. Selling is a major part running any business and if a business can't get the ... Keep Reading
How to Save Money on Business Software
Like the Industrial Revolution of the 18th century, the Digital Revolution changed the world in more ways than one. However, the most significant impact of the Digital Revolution was felt by the business world. Availability of instantaneous communication completely changed business dynamics because they reoriented market forces into a whole new pattern. Now, most businesses in most corners of the world can't operate without business software programmes of different types. In fact, many ... Keep Reading
The Perfect Startup Strategy Series 10: Choosing the Right Office Space for Your Startup
If you’ve followed this Startup Strategy series to the T, then you’re through most of the work involved in setting up an office. You’ve now got business funding through the business loan and you’ve got an accountant to manage that funding, now all that is left is choosing the right office space. The problem with choosing the right office space is the definition of ‘right office space’. There is no clear definition of this phrase that you can follow. The ‘right office space’ is different for ... Keep Reading
The Perfect Startup Strategy Series 9: How to Choose an Accountant for your Startup
We’re trying our level best to make this Startup Strategy series as detailed and in-depth as possible. If you’ve been following this series of posts, then you’d already know that the last instalment revolved around what you need to do to get a business loan approved. Hence, the last post was about getting the much needing funding for your business. Now, we want to help you manage that funding. For this, the foremost thing you need to do is choose an accountant for your startup. When Do You ... Keep Reading
The Perfect Startup Strategy Series 8: How to Get a Business Loan
In the last instalment of this Startup Strategy Series, we covered how external business funding can be important for a budding business and how a budding entrepreneur can prepare his business to get approval for such external business funding. Our previous post revolved around the right way to write a business plan, cash flow projections, an exit strategy, and a personal survival budget. While this takes care of the documentation side of things, there are many other variable you'll need to ... Keep Reading