A large chunk of most countries’ net-faring populations possess Facebook accounts. In fact, there is no denying that Facebook is the king of all social networking platforms right now. What this means that any business that doesn’t have a Facebook strategy is not leveraging Facebook. Facebook can be used to tap into your target audience or even engage your existing audience base to improve your customer retention rates. Therefore, if you have a new business that has only just become stable, then ... Keep Reading
Top 9 Instagram Tips for Business You Should Remember
We’ve been on an Instagram trip somewhat, as you’ve no doubt already realised, if you read Office Hacks from Inkjet Wholesale regularly. We felt that such a guide is important largely because of the rising popularity of Instagram in Australia fuelled by its association with Facebook, easily the social media lynchpin down under. It is this growth in popularity of Instagram that drew our attention and compelled us to write this trilogy of posts. In the trilogy of Instagram guide, this is the last ... Keep Reading
Instagram Business Profile: Learn How to Make the Right Impact
About a week back, we explained the best way that you can use Instagram for your business. It was a post designed for businesses making a foray into Instagram so that they can start their endeavour in a strategic manner. However, all of that post was about strategizing and planning as opposed to actually using Instagram. When you actually get down to using Instagram, the first thing you’re going to run into is your Instagram business profile. Building a profile is a simple enough process so ... Keep Reading
Instagram for Your Business: What Is the Right Way to Use This Social Network?
Instagram is possibly the leading social media network in the US and a number of other western countries. However, the same isn’t true in Australia where Facebook and YouTube rule the roost of social media networks. At the same time though, after Facebook and YouTube (in the right order of popularity), the third biggest social media network here is none other than Instagram. Moreover, the association between Facebook and Instagram means that the popularity of Facebook is driving the popularity ... Keep Reading
6 New Sales Tips to Try in Your Business
No matter what kind of business you run, you can't be successful without selling it to potential customers. Through Inkjet Wholesale’s Office Hacks, here, we’ve dealt with the subject of selling or sales a number of times. In fact, by covering sales and selling a number of times, we’ve already provided you with multiple workable sales tips. So, before we move onto the sales tips within this post, we do recommend checking those posts out. Our earlier posts covered subjects ranging from the ... Keep Reading
6 Most Common Marketing Mistakes That Businesses Make
If you talk to a genuine perfectionist and ask him what he hates the most in this world, he’ll tell you shoddy work. However, if that perfectionist was an experienced individual who’s gained some wisdom over the years, his answer will be different. He will tell you that he hates nothing more than pure talent being wasted because of lack of application. A business’s marketing efforts are similar in many ways to this idea. The marketing outlay of a business is the talent, customer acquisition and ... Keep Reading
How to Create a Business Growth Strategy?
If you’re a regular reader of this blog, then you know that we like to take a subject and worry over it for a bit like a dog with a bone, before we consider any other topics. This usually results in a series of articles talking about a specific area of running a business or a specific concern. We do this because like to approach things from as many angles as we possibly can (thus, a dog with a bone reference) before burying it for good. Since our last instalment focused on the various types of ... Keep Reading
Close A Sale Like A Pro; Push The Prospect Off The Fence!
No matter how much you network, how elaborate your knowledge of the sales process is, or how brilliant your selling strategy is, there’s one element that you can never be completely sure of. This element is that of closing the deal. In fact, nothing is worse than working through the entire sales process and giving your pitch only for prospects to firmly plant themselves on the fence when you try to close a sale. How to Close a Sale despite Stalling Techniques Hasn’t every sales professional ... Keep Reading
What is going to be your Business’s Selling Strategy?
In any field, whether academic, artistic, or professional, expertise begins by mastering the basics. This is true for the act of setting up and running a business as well. One of the key elements of making a start-up work is figuring out how to sell the relevant products and services. This is why, last time out, we focused on the basics of selling. However, mastering the basics of selling is only the first step towards entrepreneurial success. The next step in your journey is going to involve ... Keep Reading
What Are The Basics Of Selling that Every Start-Up Should Know?
It is almost mystical how people can't figure out why one business succeeds while another fails. Haven’t you ever wondered what the difference is between a business that flourishes while another business, not very different from the first one, ends up folding? The biggest difference between a successful business and a business that can't hack it is that the first has the basics of selling down while the other doesn’t. Selling is a major part running any business and if a business can't get the ... Keep Reading