If you’ve been in marketing for some time, then you’d already know what pull marketing is and what it does. However, if you're newer to the field of marketing, then you wouldn’t know that there are three ways through which you can get customers to your website, your store, or even your sweet little kiosk. Well, there are and all of them are important. While this post is going to be about pull marketing tactics and we’ll get there (we promise), we’ll first explore what pull marketing is and what ... Keep Reading
6 Steps to an About Page that Converts
This is a guest post. Inkjet Wholesale’s Office Hacks Blog welcomes all types of contributions from content writers, SEO experts, and online entrepreneurs provided the content meets our editorial guidelines. If you would like to contribute to this blog, please feel free to contact us! It’s funny how we, as marketers, can spend so much time focusing on the big picture of branding that we’ll overlook seemingly minor but crucial details. The “About Us” page of your typical business website is a ... Keep Reading
OKI MC573dn Review: A Value Product for Print Hungry Offices
The competition amongst Original Equipment Manufacturers (OEMs) is very stiff in the enterprise-class multifunction printer market. It is understandable too because most of their revenues come from this sub-sector of the industry. This competition, of course, ends up benefiting the end user as OEMs try to outdo each other. We brought up the enterprise-class multifunction printer market because the device we’re reviewing today – OKI MC573dn – qualifies for it. The OKI MC573dn, in fact, one of ... Keep Reading
Top 4 Pull Marketing Tactics That You Can Be Using Right Now!
If you’ve been in marketing for some time, then you’d already know what pull marketing is and what it does. However, if you're newer to the field of marketing, then you wouldn’t know that there are three ways through which you can get customers to your website, your store, or even your sweet little kiosk. Well, there are and all of them are important. While this post is going to be about pull marketing tactics and we’ll get there (we promise), we’ll first explore what pull marketing is and what ... Keep Reading
Brother MFC-L6700DW Review: An Incredibly Versatile Monochrome Laser MFC
We’ve reviewed multiple monochrome laser multifunction printers before on this blog. This product class, after all, is one of the most popular. Most people and businesses tend to need only monochrome printing. These are individuals and companies that mainly deal in text-based documents. For such a business, the Brother MFC-L6700DW would be an excellent option. The Brother MFC-L6700DW is an incredibly durable monochrome laser multifunction printer that can handle high volumes at a very ... Keep Reading
A Step By Step Growth Hacking Guide
We’ve been focusing on growth hacking since our last two posts. Many of you may even think that we’ve been beating around the bush because we’ve written about how to hire a growth hacker and what are the prerequisites of a growth hacking strategy but we have not addressed the most key question – how to use growth hacking in your own business. With this growth hacking guide, we’re going to remedy that lack. If you’ve been reading this blog for a while, you know how much we value systems here. ... Keep Reading
Brother QL-700 Professional Label Printer Review: Super-Fast, Cost Effective Label Printing
Last week’s review was the first scanner review (Brother ADS-1100W) we’ve done on this blog. This week will be another first as we’re going to review the Brother QL-700 Professional Label Printer. Label printers are different from your usual laser or inkjet printers. They're designed with different user requirements in mind. For instance, label printers need to produce text that is not only legible at smaller font sizes but also resistant enough to survive wear and tear that goods in transit ... Keep Reading
5 Things You May Not Know About Sales Enablement
This is a guest post. Inkjet Wholesale’s Office Hacks Blog welcomes all types of contributions from content writers, SEO experts, and online entrepreneurs provided the content meets our editorial guidelines. If you would like to contribute to this blog, please feel free to contact us! When it comes to sales enablement, a rising tide lifts all boats at your company. After all, when your sales reps succeed, there’s the potential for all the employees to benefit from job security, raises, bonuses ... Keep Reading
What Are The Prerequisites Of A Growth Hacking Strategy?
Growth hacking isn't just for the well-known corporations and highly-regarded brands. It can be incredibly beneficial for start-ups too. However, it is contingent on understanding that growth hacking is a system that needs all the relevant nuts and bolts to be greater than the sum of its parts. The nuts and bolts in this analogy are, of course, the various components you'll need in place to create a coherent growth hacking strategy. The essential question here is what do you need for growth ... Keep Reading
Brother ADS-1100W Portable Scanner Review: A Good Portable Scanner with Wi-Fi Connectivity
We’ve never ever reviewed a portable scanner on this blog before. The only portable device we’ve reviewed till now has been the Epson WorkForce WF-100 portable printer. It was, in fact, the most portable printer on the market at the time. We’ve now decided to diversify what we review from now on and we’ll begin by reviewing the Brother ADS-1100W. The Brother ADS-1100W is a portable scanner and it needs to be viewed in that light. When you consider the ADS-1100W, the most important thing to ... Keep Reading
6 Tips on How to Hire Growth Hackers for Your Business
Growth hacking is not a new term in digital media. It has been around since 2010. It may have been around for nearly a decade but it is only in the last few years that it has gained popularity. But, what is it really? It is a highly specialised form of marketing where the sole focus is growth. A growth hacker’s job is to ensure the growth of his company and to do this he employs all the tools available to him including programming, analytics, and marketing. Growth hacking has gained importance ... Keep Reading