Using gifs for marketing is the latest trend worldwide right now. While gifs have been around for a long time, businesses haven’t been using them for long. The reason for this is that gifs are often perceived as far too personal for serious businesses to use in their marketing messages. This simple impression of businesses kept gifs out of a lucrative aspect of life. However, that has changed recently because of the global shift towards personalisation. Technological advancements have allowed ... Keep Reading