If you talk to a genuine perfectionist and ask him what he hates the most in this world, he’ll tell you shoddy work. However, if that perfectionist was an experienced individual who’s gained some wisdom over the years, his answer will be different. He will tell you that he hates nothing more than pure talent being wasted because of lack of application. A business’s marketing efforts are similar in many ways to this idea. The marketing outlay of a business is the talent, customer acquisition and ... Keep Reading
8 Ways to Ensure Effective Meetings
There are a lot of things that people do without completely understanding the reason for doing those things. Meetings definitely fall into this category. Have you ever analysed “meetings”? Have you ever wondered why we have meetings? What is their purpose and why do they matter? If we don’t know the purpose of holding meetings, then how can we have effective meetings? Unfortunately, neither professionals nor managers tend to question the purpose of meetings. Corporations like Google and ... Keep Reading
What is going to be your Business’s Selling Strategy?
In any field, whether academic, artistic, or professional, expertise begins by mastering the basics. This is true for the act of setting up and running a business as well. One of the key elements of making a start-up work is figuring out how to sell the relevant products and services. This is why, last time out, we focused on the basics of selling. However, mastering the basics of selling is only the first step towards entrepreneurial success. The next step in your journey is going to involve ... Keep Reading
What Are The Basics Of Selling that Every Start-Up Should Know?
It is almost mystical how people can't figure out why one business succeeds while another fails. Haven’t you ever wondered what the difference is between a business that flourishes while another business, not very different from the first one, ends up folding? The biggest difference between a successful business and a business that can't hack it is that the first has the basics of selling down while the other doesn’t. Selling is a major part running any business and if a business can't get the ... Keep Reading
How to Save Money on Business Software
Like the Industrial Revolution of the 18th century, the Digital Revolution changed the world in more ways than one. However, the most significant impact of the Digital Revolution was felt by the business world. Availability of instantaneous communication completely changed business dynamics because they reoriented market forces into a whole new pattern. Now, most businesses in most corners of the world can't operate without business software programmes of different types. In fact, many ... Keep Reading